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How do I add a page to my Big Cartel shop?

If you purchased or upgraded your Big Cartel theme after 29th November 2011, please refer to Aarcade Support instead of the following article.

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1. Add a Page

In your shop admin area, navigate to your Design > Pages section, and click the Add Page button at the top right of the page list.

Add a Page in Big Cartel

Adding a page in the Big Cartel Design > Pages admin section

2. Enter Page Title

Enter your new page title in the Name field and ensure that your Show inside theme layout HTML option is checked.

Enter Page Title

Entering a new page title "FAQ"

3. Enter Content

Enter page content into the text box. This can be plain text or you can use HTML tags and in-line styles to customise formatting.

Adding Page Content

Add page content as required

For more information on inserting page content, refer to other help articles in the Big Cartel category, e.g. How do I insert an image into my Big Cartel shop page?

For information on using HTML tags, visit w3schools.

4. Save Changes

Click the Save button at the bottom of the page edit controls. Your new page is now included in your shop page list.

Shop Page List

Note that the location of your new page is also listed, in the above example this is /faq. To visit your page, you add this location to the end of your shop’s home page URL. For example, if the shop home page is,


then the location of the new page in this example would be,


Important: Once you have added a page, you can change its title but you can not change its location. This safeguard is applied to ensure that there are no broken links to your page; for example, if someone has linked to your page from their blog it is important that the URL they used remains unchanged.

The only way to change a page’s URL is to delete it and then re-add it. To delete a page, navigate to your admin page list (Custom > Pages) and click the cross-within-a-circle icon that appears inline with the page title.

5. Link to the New Page

Your Aarfie Big Cartel theme will automatically include a link to your new page in your shop navigation. If you want to add a link to your new page somewhere else within your store or from an external site, you will need to use a HTML link tag as follows:

<a href="Z">Click here to visit Z</a>

Where Z = the destination URL for the link and “Click here to visit Z” could be any text you want to convert to link text. Note that the link tag must be closed with </a>.

In our case the destination URL is http://myshop.bigcartel.com/faq, so our complete code now becomes:

<a href="http://myshop.bigcartel.com/faq">Visit Our FAQ Page</a>

Last Modified: 13th August, 2011

Other ‘Big Cartel’ Articles...

Big Cartel support articles generally relate to Aarfie-developed Big Cartel themes purchased from the shop or created for a custom project.